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MEI609: Innovation and Entrepreneurship Launch
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COURSE INTRODUCTION
START HERE → Orientation
MEI609 Syllabus
Unit 1: Ethics in Entrepreneurship
Unit 1 Learning Objectives
1.1: How Can You Run an Ethical Business?
The Importance of Ethics
Ethical Considerations in Entrepreneurship
Now You Try It: Ethics
1.2: Focusing on CSR in a Business
Social Responsibility and Dimensions of Ethics
Why Does Social Responsibility Matter?
Stakeholders and CSR
Understanding CSR
1.3: Ethical and Legal Considerations with Employees
Diversity, Inclusion, and Engagement
Team Diversity
Employment Laws to Consider
Unit 1 Study Resources
Unit 1 Review Video
Unit 1 Review Slides
Study Guide: Unit 1
Unit 1 Assessment
Unit 1 Assessment
Unit 2: Innovation and Growth
Unit 2 Learning Objectives
2.1: Methods for Innovation
What Does Innovation Mean?
Innovation and Creativity
2.2: Life Cycles and Innovation
Entrepreneurial Life Cycle Stages
Product Life Cycles
2.3: Growth Strategies
Growth Strategies for Startups
The Building Blocks for Innovation
Unit 2 Study Resources
Unit 2 Review Video
Unit 2 Review Slides
Study Guide: Unit 2
Unit 2 Assessment
Unit 2 Assessment
Unit 3: Strategic Management for the Entrepreneur
Unit 3 Learning Objectives
3.1: Strategic Management Tools
Strategic Management Tools
Strategy Formulation
Now You Try It: Strategic Planning
3.2: Mission, Values, and Goals
Mission, Values, and Goal Setting
Now You Try It: Strategic Planning
3.3: Goal Development, Planning, and Measurement
Opportunity Canvas Planning
The POLC Model and Goal Setting
Now You Try It: Planning and Controlling
Unit 3 Study Resources
Unit 3 Review Video
Unit 3 Review Slides
Study Guide: Unit 3
Unit 3 Assessment
Unit 3 Assessment
Unit 4: Change Management and Decision-Making
Unit 4 Learning Objectives
4.1: Types of Change
What Is Change?
Individual Change
4.2: Change Management and Decision-Making
Organizational Conflict
Decision-Making and Change Management
Now You Try It: Decision-Making
Unit 4 Study Resources
Unit 4 Review Video
Unit 4 Review Slides
Study Guide: Unit 4
Unit 4 Assessment
Unit 4 Assessment
Unit 5: Growing Your Business
Unit 5 Learning Objectives
5.1: How Can You Grow Your Business?
Building a Customer Base
Getting Your First Customers
Gaining Customer Insight
Value Propositions
Branding
Resource Management
Organization Culture and Innovation
5.2: Methods for Growth Funding
Entrepreneurial Funding Options
Grants as a Funding Option
Unit 5 Study Resources
Unit 5 Review Video
Unit 5 Review Slides
Study Guide: Unit 5
Unit 5 Assessment
Unit 5 Assessment
Study Guide
MEI609 Study Guide
Final Exam Preparation
Case Study 1 Review Video
Case Study 1 Review Slides
Case Study 2 Review Video
Case Study 2 Review Slides
Practice Final Exam
MEI609: Practice Final Exam
Proctored Final Exam
Course Feedback Survey
Course Feedback Survey
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Course Catalog
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Graduate Programs
Master of Business Administration
Master's of Science in Marketing
Master's in Management
Master's of Entrepreneurship & Innovation
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Course Catalog
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All categories
Graduate Programs
Master of Business Administration
Master's of Science in Marketing
Master's in Management
Master's of Entrepreneurship & Innovation
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Graduate Programs
Summary
Course info
MEI609: Innovation and Entrepreneurship Launch
Take the next steps to launch or continually grow your business.
Teacher:
Uploader Account1
Course Duration
:
46 hours
Skill Level
:
Advanced